In a bid to take
on mobile dating apps like Tinder and Bumble, Facebook has
begun testing its dating project internally with employees. According to a report in
The Verge on Friday, an independent app researcher Jane Manchun Wong found
evidence of the dating feature testing and posted it on Twitter.
"This product is for US Facebook employees who have opted-in to dogfooding
Facebook's new dating product. The purpose for this dogfooding is to test the end-to-end
product experience for bugs and confusing UI (user interface). This is not meant
for dating your co-workers," read a screenshot. Facebook
has asked employees to use fake data for their dating profiles and
plans to delete all data before the public launch, said the report. "Dogfooding
this product is completely voluntary and has no impact on your
employment," the screenshot further read, adding that the product is
confidential.
The social media giant later confirmed the dating product is in
testing within the main Facebook app but declined to comment
further. Facebook had announced the dating product - which
will not be a standalone dating app – during its F8 developer conference
in the US in May. "This is going to be for building real, long-term
relationships and not just for hookups," Facebook CEO Mark Zuckerberg
said during his keynote. "We have designed this with privacy and
safety in mind from the beginning. Your friends aren't going to see your
profile, and you're only going to be suggested to people who are not your
friends," he added. Facebook Product Chief Chris Cox showed a
design of the dating project to the audience. A feature called
"unlocking" will let any user of Facebook's dating platform make his
or her profile visible to other attendees of events or members of groups.
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